:root{--portfolio-navy:#071d32;--portfolio-ink:#0c2942;--portfolio-gold:#c7a76b;--portfolio-paper:#f7f4ee;--portfolio-muted:#526676;--portfolio-pale:#c5d0d9;--portfolio-line:#d8d2c7}
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@media(max-width:760px){.portfolio-page .hero-visual{order:-1;min-height:220px;height:clamp(220px,60vw,250px)}.portfolio-page .hero-copy{padding-top:27px;padding-bottom:27px}.portfolio-page h1{margin-block:18px}.portfolio-page .hero-lead{margin-block:18px 23px}.portfolio-page .hero-audience{margin-top:22px}.portfolio-page .hero-visual figcaption{font-size:8px;padding:8px 10px;bottom:12px}}
@media(prefers-reduced-motion:reduce){.portfolio-page .button{transition:none}}@media print{.portfolio-page .portfolio-header,.portfolio-page .actions,.portfolio-page .portfolio-footer,.portfolio-page .channel-links{display:none}.portfolio-page .section{padding-block:25px}.portfolio-page .portfolio-hero{min-height:400px}.portfolio-page .hero-copy{padding:35px}.portfolio-page .hero-visual{min-height:400px}.portfolio-page .source-note{font-size:11px}.portfolio-page .section-intro{break-after:avoid}.portfolio-page article,.portfolio-page .metric-pair,.portfolio-page .sales-metrics{break-inside:avoid}.portfolio-page *{-webkit-print-color-adjust:exact;print-color-adjust:exact}}
